We’ll break down how to get messaging automations working better for you, automating more so you can buy back your time, and identifying the small steps that are having huge consequences for your business.

Businesses have budgets for wellbeing and productivity, and they pay on time. One client can equal ten PT clients, sessions happen in work hours or just before, and the work turns into case studies you can reuse.

Here’s how to run it. Pick one niche you understand—sales teams, law firms, or tech start-ups—and define one outcome like “fewer back issues and better energy by 3pm.”

In the B2B space, especially in the corporate world, the attention to detail matters. Your branding, your outreach, how you present yourself, and your sales deck have to scream professional.

Growth Playbook

Google still owns 90% of search, YouTube is a search engine, AI is stopping people from clicking in the first place - what are you doing?

SEO, especially with the AI search wave, has NEVER been more important.

Your principle here is to be the coach for one problem and show proof of it, daily. Authority on LinkedIn comes from clarity and consistency.

Decision-makers live on LinkedIn and they scroll during work hours. A clean profile, daily posts, and smart comments put you in front of HR, People teams, and founders who can sign a PO.

Get practical fast.

Change your headline to “S&C Coach helping [Niche] teams reduce back pain and boost energy in 12 weeks.” Pin a short case study post with before/after metrics.

Post Monday to Friday using a simple rhythm: a story from the gym, a clear tip anyone can use today, a 60-second video demo, an FAQ you keep hearing, and a soft call to action for your 12-week programme.

Spend ten minutes commenting on posts from HR leaders in your city and send five connection requests with a friendly note.

The principle is to price by value, not by hour, and to productise your coaching so it’s easy to buy. Set a floor rate, offer three clear tiers, and use 90-day agreements with upfront payments.

This matters because random hourly rates and month-to-month plans kill cashflow and make you chase invoices. Productised packages with clean terms protect your time and let you pay yourself first.

Do the maths. Decide your monthly income target, divide by the number of delivery hours you want, and that’s your minimum viable rate.

👉 First action today: Review the journey each customer goes on and understand the data behind each micro-conversion. Compare against industry standards. Do you have a leaky bucket?

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